We are seeking a motivated and results-driven Digital Marketing Executive to join our dynamic marketing team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels to drive brand awareness, engagement, and conversions.
Responsibilities:
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Collaborate with internal teams to create landing pages and optimize the user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
Collaborate with agencies and other vendor partners
Evaluate emerging technologies
Provide thought leadership and perspective for adoption where appropriate