Responsibilities:
Develop social media campaigns and define their KPIs
Update content across various social media channels
Engage with followers and customers
Resolve customer queries
Utilize social media marketing tools like Hootsuite and Sprout Social
Keep an eye on the latest social media trends.
Monitor SEO and traffic
Analyze campaign data and web traffic metrics
Strengthen relationships with social media influencers
Optimize content coming from content developers
Communicate with stakeholders and senior management
Skills:
Content management experience
Excellent copywriting skills
Knowledge of SEO, Google Analytics, and keyword research
Proficiency in social media management tools like Hootsuite, Buffer, Sprout Social (or any other that your organization uses)
Knowledge of online marketing channels
Excellent communication skills
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