Designation: SEO Lead

Exp: 5 to 10 Years

Role Description: This is a full-time on-site role for a SEO Lead at Indian Eagle Pvt Ltd located in Hyderabad. The SEO Lead will be responsible for conducting SEO audits, performing keyword research, managing link-building strategies, and utilizing web analytics to optimize marketing efforts. The role will involve collaborating with cross-functional teams to implement effective SEO strategies and improve website visibility and rankings.

Qualifications: Experience in conducting SEO audits, keyword research, and link-building. Proficiency in web analytics tools. Knowledge of marketing principles and strategies. Strong analytical and problem-solving skills. Excellent written and verbal communication skills. Ability to work collaboratively in a cross-functional team. Experience in the Travel or E-commerce industry is a plus. Bachelor's degree in Marketing, Business, or a related field. Experience with tools like SEMrush, Arefs, GSC, GA, Screaming Frog (or any similar crawling tool) is a plus.

Roles & Responsibilities: Be responsible for Strategy Planning & Execution for SEO campaigns, analytics, keyword rankings monitoring, keyword research, site auditing methods and link analysis. Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages. Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword-specific. Regularly check for crawl errors, canonical issues, bad redirects, and duplicate content to let the manager know and minimize such technical errors on the Organization site. Understand organization goals, and create and execute strategies to exceed defined goals. Provide strategic insights on the landing page, ad creative etc. for multiple projects. Own, manage and grow digital channel strategies for the Organization. Be responsible for all regular (and ad hoc) reporting and analysis of digital activity providing crucial insights into further sales and marketing opportunities, and effectively communicating this to the manager. Build, watch and maintain the digital advertising budget and track success metrics. Work with leadership to explain and modify strategic plans. Understand and stay current on industry trends, competitive landscape, and internal product development efforts. Be responsible for quality and timely delivery of manager requests. Target-based and proven records. Strong project management skills include a demonstrated ability to think end-to-end, manage long-term projects, and manage multiple projects simultaneously. Have experience in driving organic growth for multiple projects at a time. Have an appetite for Risk and should be a strong decision-maker