Applen Solutions jobs - SEO Executive

Join us as we expand our team and continue to provide exceptional services to our clients.

Job Summary:                                                                                         
We are looking for a motivated and detail-oriented SEO Executive to join our team. The ideal candidate will have a passion for digital marketing and a basic understanding of SEO best practices. This role involves implementing and managing SEO strategies to enhance our online visibility and drive organic traffic to our clients' websites.

Key Responsibilities:                                                                           

• Conduct keyword research to identify opportunities for content creation and website optimisation.
• Assist in developing and implementing on-page and off-page SEO strategies.
• Monitor and analyse website performance using SEO tools like Google Analytics, Google Search Console, and other industry-standard tools.
• Perform regular technical SEO audits and work with the development team to resolve any issues.
• Optimize website content, including meta tags, headers, images, and internal linking structures, to improve search engine rankings.
• Collaborate with content creators to ensure SEO best practices are followed.
• Stay updated with the latest SEO trends, algorithm updates, and industry developments.
• Assist in the preparation of reports on SEO performance and suggest actionable insights.
• Support link-building strategies to enhance domain authority and drive referral traffic.
• Communicate effectively with clients and internal teams to explain SEO strategies and results.

Qualifications and Skills:

• 0-3 years of experience in SEO or digital marketing (internships considered).
• Basic understanding of search engine algorithms and ranking factors.
• Familiarity with SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
• Strong analytical skills and attention to detail.
• Good communication skills, both written and verbal.
• Ability to work independently and as part of a team.
• Eagerness to learn and stay up-to-date with the latest SEO trends and best practices.
• Knowledge of HTML, CSS, and content management systems (CMS) is a plus.