SAI RAHULI INFRA PRIVATE LIMITED jobs - Senior Digital Marketing Specialist

Position responsible for planning digital marketing campaigns, including web, app, SEO/SEM, email, social media and display advertising. Looking for a Senior Digital Marketing Specialist for online lead generation and brand promotion.

·       SEO: On-Page & Off-Page Optimization

·       Social Media Marketing: Paid & Organic

·       Content Marketing

·       Search Engine Marketing: Google Adwords & Remarketing

·       YouTube/Video Marketing

·       Email Marketing

·       Leads Generating / App downloads

Roles and Responsibilities:

·       Plan and execute all digital marketing, including SEO/SEM, ASO, marketing database, email, social media and display advertising campaigns

·       Responsible for SEO and online brand promotion.

·       Develop, implement, and manage marketing campaigns that promote the products and services of the company.

·       Design, build and maintain our social media presence and website analysis, Google Analytics, Word Tracker, Keyword Discovery

·       Optimize company pages with each social media platform to increase the company's social content visibility.

·       Maximizing site traffic by utilizing Search Engine Optimization keywords.

·       Manage and ensure timely responses on customer comments across social media, Google My Business, Play store & App store.

·       Conduct on-site and off-site analysis for the website & App.

·       Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

·       Planning and coordinating a schedule of activity across Facebook, Instagram, Telegram and YouTube, and other platforms to expand our social media audience base.

·       Responsible for Google Analytics, Google AdWords, Facebook Ads, Instagram, YouTube, LinkedIn, Twitter and other relevant sites

·       Coordinating Pay-Per-Click advertising, online advertising, regularly reviewing and amending keywords and ad groups to optimize performance.

·       Blog writing & Prepare well-structured drafts using CMS

·       Keeping up to date with the latest trends and best practices in online marketing and measurement

Desired Candidate Profile:

·       Bachelor's Degree in Advertising or Marketing

·       Strong Written and Verbal Communication Skills

·       Strong Attention to Detail, SEO, ASO, PPC, Google AdWords, Content Management Systems, Photoshop/Canva InDesign, Facebook, Instagram, YouTube, LinkedIn, Telegram, Twitter, Microsoft Office

·       Solid knowledge of website analytics tools