Job Description:

We are seeking a talented and experienced Meta Ads Specialist to join our dynamic team. The ideal candidate will have a proven track record of managing and optimizing advertising campaigns on Meta platforms (Facebook & Instagram) specifically for e-commerce products in the Indian market. You will play a crucial role in driving brand awareness, engagement, and conversions.

Key Responsibilities:

Campaign Management: Create, manage, and optimize Meta advertising campaigns to drive traffic, engagement, and conversions for our e-commerce products.
Audience Targeting: Identify and target specific customer segments to maximize ROI. Utilize data-driven insights to refine audience strategies.
Performance Analysis: Monitor and analyze campaign performance metrics. Provide regular reports and insights to optimize future campaigns.
Ad Creative Development: Collaborate with the creative team to design compelling ad copy and visuals that resonate with the target audience.
Budget Management: Effectively manage ad spend to achieve KPIs within budget constraints.
Market Research: Stay updated on industry trends, competitor activities, and changes in Meta advertising policies to maintain a competitive edge.

Qualifications:

Experience: Minimum of 2 years of experience managing Meta ads for e-commerce brands in the Indian market.
Skills: Proficient in Meta Ads Manager, Google Analytics, and other digital marketing tools.
Analytical Mindset: Strong analytical skills with the ability to interpret data and make informed decisions.
Communication: Excellent verbal and written communication skills.
Creativity: Ability to think creatively and develop innovative ad strategies.

What We Offer:

Competitive salary and performance-based bonuses.
Opportunities for professional development and growth.
A collaborative and innovative work environment.

Benefits:

Flexible schedule
Paid sick time
Paid time off

Experience:

total work: 2 years (Preferred)

It is involved in Software publishing, consultancy and supply [Software publishing includes production, supply and documentation of ready-made (non-customized) software, operating systems software, business & other applications software, computer games software for all platforms. Consultancy includes providing the best solution in the form of custom software after analyzing the users needs and problems. Custom software also includes made-to-order software based on orders from specific users. Also, included are writing of software of any kind following directives of the users; software maintenance, web-page design].