Ultimez technology jobs - Digital Marketing Specialist SEO

Profile overview: Ultimez is looking for an Experienced professional in digital marketing Skilled in analytics, content management, and crafting engaging campaigns.

Designation: Digital Marketing Specialist SEO

Responsibilities:

• Assist in developing, implementing, and executing cohesive digital marketing strategies to improve organic search rankings, drive website traffic, and achieve overall business goals across various channels.
• Conduct keyword research, craft targeted content for specific keywords, monitor keyword performance, and adjust strategies as needed. 
• Create and implement SEO-driven content strategies to support SEO objectives, focusing on producing high-quality and engaging content.
• Identify the Latest algorithm updates, and analyze competitors and Market Trends to curate Content that creates relevance with the users and serves the right Target audience.
• Develop and implement social media strategies to increase brand visibility and engagement ensuring adherence to brand guidelines.
• Experience with leading and managing SEM, email, social media, and/or Google ad campaigns is preferred, Displaying a track record of delivering projects on time within the budget, exceeding expectations.
• Proficiency with Tracking, measuring, and reporting the SEO performance and Google Analytics metrics, Implement Strategic plans that align with overall business objectives.
• Create and manage link-building, engage in content writing and developing content marketing strategies.
• Develop and execute marketing automation strategies utilizing tools such as CRM systems, email marketing platforms, and marketing automation software to optimize conversion rates and improve Pay-per-click campaigns.
• Report on what is and is not working, and make suggestions to improve performance. For instance, you should examine impressions, clicks, conversions, paid versus traffic, and channel performance. Track the metrics of the marketing campaign and report on them as needed.

Requirements:

• Bachelor's or Master's degree in Marketing, Communications, or a related field.
• 0-2+ years of experience working in the domain.
• Fundamental knowledge of digital marketing channels, sound knowledge of SEO and relevant marketing tools.
• Excellent written and verbal communication skills.
• Showcase strong team management, problem-solving skills, and commitment to continuous learning and improvement. 
• Good content generation/writing skills.
• Comprehensive understanding of digital marketing channels, tools, and the latest industry practices and trends.
• Strong organizational and project management and research skills.