LITTLEWOODS pmc jobs - Digital Marketing Executive

Graphic Design:

• Develop visually appealing designs for a variety of marketing materials, including brochures, flyers, social media graphics, banners, and website content.
• Collaborate with the marketing team to create branding materials that align with the firm's brand identity.
• Design and edit visual content for digital platforms, ensuring consistency across all channels.
• Create mockups, prototypes, and presentations to communicate design concepts to clients and stakeholders.
• Stay updated on design trends and tools to produce innovative and modern designs.

Digital Marketing:

• Plan, execute, and manage digital marketing campaigns across various platforms, including social media, email, and search engines.
• Create content calendars and manage the posting schedule for social media platforms.
• Optimize content for SEO and manage online presence to increase organic traffic and brand visibility.
• Monitor and analyze the performance of digital campaigns, using tools like Google Analytics and social media insights.
• Manage paid advertising campaigns, including Google Ads and social media ads, to maximize ROI.

Content Creation:

• Develop and write engaging content for blogs, newsletters, social media posts, and website pages.
• Collaborate with the content team to ensure that the design and written content complement each other effectively.
• Edit and proofread content to ensure it meets brand guidelines and is free of errors.

Brand Management:

• Ensure that all visual and written content adheres to the firm's branding guidelines and maintains a consistent brand image.
• Work closely with the Creative Director to develop and implement branding strategies for clients.
• Assist in developing branding materials for clients, including logos, color schemes, and visual identities.

Client Interaction:

• Meet with clients to understand their branding and marketing needs, and translate those needs into creative design and marketing strategies.
• Present design concepts and marketing plans to clients, and revise based on feedback.
• Maintain strong relationships with clients by providing timely updates and delivering high-quality work.

Reporting and Analysis:

• Track and report on the effectiveness of digital marketing campaigns, providing insights and recommendations for improvement.
• Use analytics tools to measure key performance indicators (KPIs) and adjust strategies as needed.
• Prepare monthly reports on design projects and marketing campaign performance for the Marketing Manager.