• Collect quantitative and qualitative data from marketing campaigns
• Perform market analysis and research on competition
• Support the marketing team in daily administrative tasks
• Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web)
• Prepare promotional presentations
• Help distribute marketing materials
• Manage and update company database and customer relationship management systems (CRM)
• Help organize marketing event
• Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
• Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
• Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions