Plixlife jobs - Content Writer

KEY AREAS RESPONSIBILITIES:

Website content:

• Content writing for product pages, campaign banners etc.

Creative copywriting for ads:

• Write effective ad copies for performance marketing ads
• Engaging content for retention marketing communication to our customer base (emailer copy, SMS, Whatsapp, sale banners etc.)
• Ad copies for monthly campaigns as per the content calendar
• Edit and proofread content to ensure it is free from errors and adheres to brand guidelines

Blogs & articles:

• Well-researched content for blogs & articles and articulated in a fun language in sync with the brand

SKILLS AND COMPETENCIES:

Skills:

• Strong written and verbal communication in English and Hindi
• Good understanding & experience in creative writing for product-led consumer brands
• Strong research skill & basic knowledge of SEO
• Stay up-to-date with industry trends and best practices in copywriting and content marketing

Competencies:

• High consumer-centricity
• Strong bias to action
• Agility and ability to make decisions/courses correct fast
• Cross-functional collaboration & influencing stakeholders 

 

REPORTING RELATIONSHIP AND KEY INTERFACES/STAKEHOLDERS:

 

DESIRED CANDIDATE PROFILE:

• • Min. 1-2 years of experience of which the majority should be in a consumer brand company or agency handling consumer brands or should have freelanced for consumer brands
  • Good verbal/written communication skills in English

Note :- Relevant Experience of Content Writing in an agency/D2C brands. Write copies for whatsapp, emailers, promotion and offers, & performance.