Objective: Achieve growth in sales for the company in the given territory by visiting the market personally.
Responsibilities:
• Customers – General Stores, Super Markets, Restaurant, Caterers, Hostels etc.
• Product Range – Increase the product range sold in existing outlets
• New Outlets – Develop business with outlets that are not already purchasing from us
• Client Relationship – Develop relationship with existing outlets to sell more of our products instead of competitors
• Coverage – Cover uncovered areas to tap more outlets
• New Territory – Set foot on new territory to start and build business from scratch
• Upsell – Sell higher value products in place of lower value products Actions • Understand company, brand, products, people, process, vision, history
• Learn the strength and weakness of competitors
• Keenly listen to retailer’s objections, respond to them in an objective manner
• Convince them why our products are suitable to them
• Develop relationships with retailers
• Act, follow up on promises given
• Never tell lies to achieve a sale Expectations
• Action and Implementation instead of just suggestions or recommendations
• Belief that coconut oil is a healthy cooking oil and Cocoguru is the right brand for the consumers
• Find opportunities, positives, ways to get things done instead of looking for excuses
• Professional, well groomed, polite yet assertive, follow etiquette
• Think long term and find win-win solutions
• Lead by example with team members, show by doing yourself first
• Find ways to satisfy consumers even when we deal with intermediaries like distributors and retailers
• Have a hunger to learn new things even if you have long past experience
• Work in line with company’s vision of selling quality products and not depend on lower pricing
Skills:
• Business, Marketing, Branding, Sales concepts, Inventory, Indirect Taxes, Payments
• Personal selling, sales planning, prospecting, customer service, objection handling, sales forecasting, client relationships
• Communication, persuasion, presentation, negotiation and relationship building
• Comfortable with numbers and oral calculations
• Proficient with local language and culture
• Expert in use of computers, spreadsheet application, sales force automation software and smart phones for productivity
Qualification:
• Bachelors Degree with good academic performance
• 5+ years of experience in FMCG sales in the given territory
• Have own 2 wheeler for traveling for work
• Smartphone with Android OS
• Age – 28 to 45 years, Gender - Male Working Conditions
• Work timings – 9 am to 6 pm, 8 hours on field
• Working days – Monday to Saturday, Holiday – Sunday
• Report to Sales Manager Compensation
• Fixed Salary defined in terms of CTC
• Incentives – based on sales targets achieved
• Travelling expenses reimbursed at 3 Rs per km of bike travel
• Halting expenses reimbursed at actuals
• Provident fund
• Paid Leaves