Ahaan Software Consulting LLP jobs - Digital Marketing Executive

Develop and Execute Digital Marketing Strategies: Create and implement comprehensive digital marketing strategies to increase brand awareness, drive website traffic, and generate qualified leads.

Content Creation and Optimization: Develop compelling and SEO-friendly content for website pages, blog posts, social media, email campaigns, and other digital channels to engage target audiences and drive conversions.

Social Media Management: Manage and optimize social media profiles across platforms such as LinkedIn, Twitter, Facebook, and Instagram to enhance brand presence, foster community engagement, and drive traffic to the website.

Email Marketing Campaigns: Plan, execute, and optimize email marketing campaigns to nurture leads, promote product launches, and drive conversions. Monitor campaign performance metrics and implement A/B testing to optimize email content and deliverability.

Search Engine Optimization (SEO): Conduct keyword research, on-page optimization, and off-page optimization strategies to improve organic search rankings and drive qualified traffic to the website. Stay updated on SEO best practices and algorithm changes to ensure maximum visibility in search engine results pages (SERPs).

Paid Advertising Campaigns: Plan and execute paid advertising campaigns on platforms such as Google Ads, LinkedIn Ads, and Facebook Ads to reach target audiences, drive website traffic, and generate leads. Monitor campaign performance, analyze key metrics, and optimize campaigns for maximum ROI.

Analytics and Reporting: Monitor key performance indicators (KPIs) such as website traffic, conversion rates, and engagement metrics using tools like Google Analytics and marketing automation platforms. Generate regular reports to track campaign performance, identify areas for improvement, and make data-driven recommendations.